Advancement Services
Tricia Marsherall on Clean Data, Clear Strategy, and How Donor Databases Really Work
- by Jennifer Filla
- June 1, 2026 - June 3, 2026
- Prospect Research
If you’ve ever heard a development director say “we need a new database,” you’ll want to listen to this episode. Tricia Marsherall is the founder and CEO of Donor Database Experts, working with nearly 100…
Vered Siegel on Why Judgment Is the New Scarce Resource in Fundraising
- by Jennifer Filla
- March 2, 2026 - February 23, 2026
- Learning Edge Blog, Major Gifts, Prospect Research
What happens when AI can generate a list or a prospect summary in seconds—but still can’t tell you what to do with it? That’s the central question Vered Siegel lives and breathes every day as…
Where have all the donors gone?
- by Jennifer Filla
- October 14, 2014 - September 14, 2025
- Learning Edge Blog, Research in Fundraising, Rhode Warrior Blog
by Rhode Warrior Blogger, Mark Noll
Before I began my career in Prospect Research / Advancement Services, a field I’ve been in now for over 17 years, I spent many years working in Employment and…